Stop Wasting the Best Billboard You've Got: Your Service Trucks


Back to Blog Posts

We’ve Noticed a Missed Opportunity

Many contractors overlook one of their biggest marketing assets—their service trucks. These vehicles aren’t just tools to get the job done; they’re moving billboards with massive advertising potential. At Revolution Wraps, we believe every business should be capitalizing on this opportunity.

What’s Your Truck Really Worth?

Your service truck is prime real estate for brand exposure. Consider this: a standard billboard can cost anywhere from $1,500 to $30,000 per month depending on location. Now, let’s do some math.

  • Both sides of your truck can work like a moving billboard, equating to roughly $36,000 per year in advertising value—even at the lower end.
  • Mobile billboard services charge $7,000 per month for trailers and $15,000 to $30,000 per month for trucks.
  • That means the average value of a well-branded service truck is around $180,000 per year.

That’s not just a big number—it’s a huge marketing opportunity.

Why Truck Wraps Work So Well

The research is clear: truck advertising is one of the most effective ways to get your brand noticed:

  • 98% of drivers notice vehicle advertisements (American Trucking Association).
  • 2.5 times more effective than stationary billboards (Perception Research).
  • 97% recall rate for vehicle wraps compared to just 19% for stationary ads (RYP & Becker Group).

These numbers prove that a professionally designed truck wrap can significantly boost your brand visibility.

Cost-Effective and Powerful

When comparing truck wraps to traditional advertising, the value is undeniable:

  • $2.05 per thousand impressions (CPM) for mobile billboards.
  • $4.17 for stationary billboards.
  • $6.12 for radio ads.
  • $18.40 for television ads.

Companies like DHL have used their fleets to dominate their markets. With the right wrap design, even a small business can achieve significant brand recognition.

Ready to Transform Your Trucks?

Your service vehicles are a gold mine of marketing potential. At Revolution Wraps, we specialize in turning your trucks into high-impact mobile billboards that drive brand awareness and boost your business. Let’s make your fleet work for you.

Reach out to us today and let’s get started!

Family-Owned.
Nebraska-Based.
Installed Nationally.

We locally-serve Nebraska, Iowa, and Missouri, but we install high-quality graphics all across the country, no matter where.

Nebraska

Omaha

Papillion

La Vista

Bellevue

Elkhorn

Bennington

Lincoln

Nebraska City

Grand Island

Kearney

Iowa

Des Moines

Missouri

Kansas City

We locally-serve Nebraska, Iowa, and Missouri, but we install high-quality graphics all across the country, no matter where. We locally-serve Nebraska, Iowa, and Missouri, but we install high-quality graphics all across the country, no matter where.

Ready to Start? Let's Talk

© Red Barn Media Group 2025